Helene Dötsch
Growth Strategist
Helene is a growth strategist at Airspeed, turning how modern revenue teams sell into clear, practical content. She came up through startup PR and communications, earning early-stage companies coverage and building audiences across content and social, and now writes about the systems, habits, and AI tools that help sales teams execute more consistently.
Connect on LinkedIn ->Articles by Helene
The 2026 GTM Maturity Report: Adoption Is No Longer the Differentiator
Revenue growth has decoupled from headcount, and adopting AI no longer sets a team apart. Our 2026 GTM Maturity Report maps the four stages that do.
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AI-Native Conversation Intelligence: Beyond Keyword Trackers
Keyword trackers only find what you thought to look for. AI-native conversation intelligence lets you ask your call library anything, including the questions you did not plan for.
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Airspeed vs Chorus: What Happens After the Call Ends
Every revenue team already has the recordings. The question that decides a Chorus renewal is what happened to all of them after the call ended.
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How to Reduce CRM Admin Time for Sales Reps
Clean CRM data and selling time have been in competition for as long as anyone can remember. Automatic call capture is what finally breaks the trade-off.
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How to Fix the Sales to Post-Sales Handoff
The contract is signed and the customer is asked to explain everything again. Here is how to carry the whole sales conversation into implementation without anyone retyping it.
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Voice of the Customer Analysis: How to Do It at Scale
Pick list values and rep anecdotes are not the voice of the customer. Here is how AI call analysis turns every conversation your team runs into insight you can act on.
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Signal Rich, Action Poor: 5 Things AI-Native Revenue Teams Do Differently
Every revenue team has more signal than it can act on. Leaders from Airspeed, Clay, HubSpot, and Apollo on the five things that close the gap between insight and action.
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Pipeline slips in silence. The Deal Risk Agent catches it.
Deals rarely die loudly, they go quiet. The Deal Risk Agent reads every open deal, names what is slipping, then drafts the follow-up and updates the CRM.
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Attach your template, name the meeting, get the deck
Generic decks do not survive contact with a buyer, and rebuilding one by hand costs an afternoon. Chat rewrites your own template for the call you just had.
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Collecting the data was never the problem
Every revenue team has more deal data than it can read. Ask Chat what is going on in a deal and get an answer grounded in the calls, emails, and CRM fields.
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Foleon put a stopwatch on their calls. Here's what happened next.
Mathew FitzGerald had rolled out call intelligence before and it flopped, so he timed the new one. Eighty seven seconds, and the follow-up already drafted.
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Airspeed + Slack: four ways to use it in your day-to-day
Reps already live in Slack. Four ways to run Airspeed there: pre-call prep, a deal room per opportunity, answers in thread, and recaps that route themselves.
Read article ->What 133,068 closed deals say about winning
Eleven findings from 133,068 closed deals and the 2.4 million calls behind them. Plus four popular claims the numbers refuse to support.
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Your champion has to sell your deal without you in the room
The deal gets decided in a room you are not in. What your champion carries into it is the whole game.
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Granola for Sales Teams: Four Gaps Revenue Teams Hit After the Note
Granola takes the best notes in the category, and reps adopt it without being asked. Here is where the notes stop and the deal work starts.
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Claude + Your Notetaker vs. Airspeed: Why the DIY AI Sales Stack Still Leaves a Gap
A notetaker on every call and Claude in the next tab works until someone asks where the deal stands. What the DIY stack cannot do, and why memory is missing.
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How to hold your price (without losing the deal)
Discounting is a reflex. The conversation record is the antidote.
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How Conversation Signals Become Your GTM Moat
Rented signals decay the moment your competitors buy the same feed. Conversation signals compound, and three RevOps workflows turn them into an advantage.
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AI forecasting doesn't replace your reps. It makes their forecast accountable.
Every call, email, and ticket already holds the evidence. Airspeed puts it next to the number your rep committed to, and shows what changed.
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Your Sales Forecast Is Lying to You
Doug May, a 30-year go-to-market leader, joined our LinkedIn Live on broken forecasts. Why they fail inside revenue teams, and what it takes to fix them.
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Forecasting you can actually trust
A close probability is worth nothing without the reasoning behind it. Conversation-backed scores, loss intelligence that compounds, and proactive risk flags.
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How AI and conversation intelligence are fixing sales forecasting.
Forecast accuracy is stuck at a coin flip for most teams. How conversation intelligence and better inputs are finally changing that.
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Introducing Airspeed Forecasting: signal-powered revenue predictions.
Intelligent Forecasting scores every deal from real CRM and conversation signals. The reasoning is there to interrogate at every level of the roll-up.
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Why most sales forecasts are wrong, and how to actually fix them.
The average B2B forecast misses by 25 to 40%, and a better spreadsheet will not fix it. What does: data discipline, blended inputs, and a real review process.
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Sales AI Assistant: What It Actually Does and How to Pick One
Reps spend less than a third of the week actually selling. A sales AI assistant takes the notes, CRM updates, and follow-ups so they can spend it on calls.
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Airspeed Earns 12 G2 Badges in Summer 2026: Ranked by the People Actually Using It
Airspeed earned 12 badges and 18 mentions in G2's Summer 2026 reports. The rankings come from the people actually using the product.
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How Airspeed Integrates With Salesforce and HubSpot for CRM Automation
Most tools say they integrate with Salesforce and HubSpot, few write to your fields. How Airspeed's two-way sync works, and why that shows up in your forecast.
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AI Sales Meeting Notes That Sync Straight to Your CRM
Your reps take notes in one app and update the CRM in another, or not at all. How AI meeting notes that sync to Salesforce and HubSpot cut the double work.
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Why Sales Reps Hate Updating the CRM (and How AI Finally Fixes It)
Your reps are not lazy, they are rational: data entry is punishment dressed up as process. Why enforcement fails, and how AI removes the chore entirely.
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How to Coach Sales Reps Using Call Recordings (Step by Step)
You already have the recordings, and most managers never turn them into behavior change. A process that does, without hours spent hunting for the right call.
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How to Automatically Log Sales Calls to Salesforce and HubSpot
Every call a rep does not log is a deal record that is already wrong. A step-by-step guide to capture, field mapping, and two-way sync that logs calls for you.
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How AI Finds Coaching Moments in Every Sales Call
Your reps lose deals in moments you never hear. How AI reviews every call, flags what went wrong, and shows who needs help before the quarter slips.
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How AI Improves Sales Forecast Accuracy
Your forecast is wrong because your inputs are wrong. How AI grades deal health on real conversations instead of rep optimism, and keeps the CRM current.
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Why good deals stall quietly (and how to avoid this)
Deals do not stall randomly, they stall predictably. The signals are there early, if you know where to look.
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What Is CRM Automation? A Practical Guide for Sales Teams
Reps lose four to five hours a week to CRM admin and the pipeline is still wrong. What modern CRM automation covers, and how to roll it out safely.
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Webinar Summary: How to build personalized coaching paths for every rep
Coaching is the highest-leverage thing a manager does, and it rarely scales. How data and AI turn it into a system that works across the whole team.
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How to Scale Sales Coaching With AI Conversation Analysis
You cannot review every call, and your reps know it. How AI gives you full call coverage, automatic scorecards, and coaching priorities that hold up.
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5 Revenue Execution Mistakes Quietly Draining Your Pipeline
The deals you lose to broken workflows, not to bad reps. Five revenue execution mistakes that quietly drain pipeline, and how leaders fix them.
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10 AI Tools to Reduce Sales Admin Work in 2026
Reps lose four to five hours a week to admin that produces no pipeline. Ten categories of AI tools that cut it, and where Airspeed does the heaviest lifting.
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A CRM Hygiene Checklist for Revenue Teams in 2026
A field-by-field CRM hygiene checklist for revenue teams. What to keep accurate, how often to check it, and which steps AI can take off your plate.
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Stop Copy-Pasting Call Notes Into Your CRM
Copy-pasting notes into the CRM is slow, lossy, and the first thing skipped on a busy day. How AI meeting notes sync themselves into Salesforce and HubSpot.
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How AI Makes MEDDIC Execution Consistent Across the Team
MEDDIC breaks down when reps fill the fields by hand and the data drifts. How AI scores every call, writes the CRM, and holds the framework across a team.
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Airspeed & SBR Consulting Webinar - How to Leverage AI in your Sales Process
Sales teams are drowning in tools, and it shows in morale and quota. Our webinar with SBR Consulting on using AI to cut friction instead of adding it.
Read article ->Turn every conversation into action.
Airspeed is the commercial brain for revenue teams. See it on your pipeline in 30 minutes.