Gong alternatives

Gong Alternatives: Better Options for Revenue Teams in 2026

Gong is a well-known name in conversation intelligence. It is not always the right fit for a mid-market team.

  • AI agents run the post-call work, start to finish
  • Coaching on every rep, every call
  • Your CRM updates itself, no rep typing

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Airspeed on G2
4.7

out of 5 · across verified G2 reviews

Why Airspeed

Why teams switch to Airspeed

Intelligence

See which deals are real

Airspeed reads the whole conversation, not just keywords, and turns it into structured deal and revenue intelligence. You see which deals are real and which are quietly slipping.

Airspeed deal board with qualification scoring, weighted pipeline, and deal health on every card

Agents

Agents do the busywork

The recap, the CRM update, the follow-up draft: Airspeed agents run the post-call work in minutes, so reps stay in the deal instead of the data entry.

Airspeed agent detecting a champion change, updating Salesforce, and drafting outreach automatically

Coaching

Coaching on every call

Every rep scored on every call, automatically, against the moments that actually win deals. No manager staying late to review recordings.

Airspeed coaching scorecard with coachable moments and a delivered coaching plan

CRM automation

Your CRM fills itself

Fields, notes, and next steps written back to Salesforce or HubSpot after every call, with dynamic mapping to your own fields.

Airspeed deals table with auto-filled stages, close probabilities, and AI deal summaries

Forecasting

Forecasts built on what buyers said

Every deal gets an AI close probability grounded in the calls themselves, rolled up into team forecasts you can defend. Commit, best case, and pipeline in one live view.

Airspeed forecasting dashboard with commit, best case, and pipeline rollups and a live deal view

Where Gong starts to hold teams back

Most web calls process in minutes, but Gong's own docs note it can take 1-2 hours when volume is high, and everything downstream waits on it (Gong Help Center, August 2026)

Bundling the Engage and Forecast modules pushed per-seat cost from roughly ~$1,920/user/yr in 2023 to a publicly reported ~$2,400-3,000/user/yr in 2026

Implementation runs $15,000-$65,000 before your team logs a single call, hard to justify for a 10-50 rep team

How did we choose and rank these tools?

We tested each platform hands-on and checked it against public pricing, vendor documentation, and verified user reviews. We scored them on what mid-market revenue teams care about, not the enterprise dashboards that win demos.

  • Call processing speed and follow-up velocity
  • Depth of CRM automation (field writes vs. activity logging)
  • AI quality and transparency of insights
  • AI coaching and deal intelligence
  • Total cost of ownership, including platform and implementation fees
  • Time to value and adoption friction for frontline reps

Sources: Vendor pricing pages and public reporting, reviewed June 2026; G2 and Capterra reviews; Hands-on product testing by the Airspeed team; Publicly reported funding and valuation data (Gong secondary sale, November 2025).

8 alternatives, ranked

Airspeed

AI that executes on the call, not just records it

4.7 G2
PriceStarts at $5K/yearGet pricing for your team
Best forMid-market teams that want CRM automation and AI coaching
  • 5-minute call processing, so you follow up while the deal is still warm
  • Automatic CRM sync with dynamic custom field mapping
  • Multi-LLM AI (Claude, GPT-5, Gemini) for higher accuracy

Chorus (ZoomInfo)

Legacy conversation intelligence bundled with ZoomInfo data

PriceCompetitive (contact for pricing), often considered expensive
Best forTeams already deep in the ZoomInfo ecosystem
  • ZoomInfo contact and company data built in
  • Established brand with large enterprise customer base
  • Easy to use with great summary features

The catchAI accuracy can be inconsistent

Visit Chorus (ZoomInfo) →

Attention

AI sales tool with a custom workflow builder

PriceStarter: ~$708/user/yr; Professional: ~$1,788/user/yr; Enterprise: ~$4,788/user/yr
Best forTeams that want highly customized AI workflows and real-time coaching
  • Flexible custom AI flow builder for tailored automations
  • Modern tech stack with fast product iteration
  • Automates entire post-call workflow and populates CRM fields

The catchAI misses key information that competitors catch reliably

Visit Attention →

Clari

Revenue platform focused on forecasting and pipeline management

PriceEnterprise pricing (typically $30K+/year), with core platform ~$1,200-1,440/user/yr and Copilot add-on ~$720-1,200/user/yr
Best forEnterprise teams that need serious revenue forecasting and pipeline visibility
  • Best-in-class revenue forecasting with AI-driven accuracy
  • Strong pipeline visibility and deal inspection tools
  • Deep revenue analytics across the full funnel

The catchNot primarily focused on conversation intelligence; call analysis is secondary (Copilot is an add-on)

Visit Clari →

Avoma

AI meeting assistant with robust conversation intelligence

PriceStarter: ~$228/user/yr; Plus/Organization: ~$588-708/user/yr; Business/Enterprise: ~$948+/user/yr (all billed annually)
Best forTeams wanting affordable call recording with strong CI and CRM automation
  • Affordable pricing compared to Gong or Chorus
  • High transcription quality and accuracy
  • AI meeting notes, summaries, and action item capture

The catchLess depth than dedicated conversation intelligence platforms (depending on plan)

Visit Avoma →

Fireflies.ai

AI meeting transcription and notes for any team

PriceFree tier available; Pro: ~$120/user/yr; Business: ~$228/user/yr; Enterprise: ~$468/user/yr (all billed annually)
Best forBudget-conscious teams that mainly need transcription and AI summaries
  • Free tier available for individuals and small teams
  • Easy setup with broad meeting platform integrations (Zoom, Google Meet, Microsoft Teams)
  • Solid transcription accuracy (90-96% for standard English calls)

The catchFree plan has limitations on storage and advanced AI summaries

Visit Fireflies.ai →

Fathom

Free AI meeting recorder for individual sales reps and small teams

PriceFree for individuals; Premium: ~$180/user/yr; Team: ~$228-348/user/yr
Best forIndividual reps and small teams wanting free call recording with transcription and basic CRM sync
  • Completely free for individual users with unlimited recording, transcription, and storage
  • Simple, clean UI with fast transcription turnaround
  • Accurate notes, summaries, and auto-generated action items

The catchNo shared team features or manager-level visibility on the free plan

Visit Fathom →

Oliv AI

Oliv is the Agent OS for revenue teams.

PriceStarts at $19/user/month, with a $0 platform fee, where Gong adds a flat platform fee on top of seats. Agent work is billed separately on credits at $0.01 each, so you pay only for what agents actually do.
Best forTeams moving off Gong that want AI agents working alongside every revenue role to prospect, close, retain, and expand revenue, not just record and transcribe calls.
  • Modular pricing from $19/user/month with no platform fee, against Gong's bundled per-seat cost plus a platform fee.
  • Free view-only seats let managers and execs follow deals without another paid license.
  • Call recording, AI transcription, and CRM auto-sync are in the core product rather than separate modules.

The catchOliv won't feel like Gong. Gong finds keywords, flags them, and leaves the rep to act. Oliv reads what the buyer actually said, using over 100 AI models, and links it to everything already known about the account. Then the Deal Driver agent writes the follow-up, sends it, and watches for a reply. Your team moves from reviewing flags to checking agent work, though your Gong call history comes with you.

Visit Oliv AI →

Feature by feature

Feature AirspeedChorus (ZoomInfo)AttentionClariAvomaFireflies.aiFathomOliv AI
Call Recording ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓
AI Transcription ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓
CRM Auto-Sync ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓
Deal Intelligence ✓ ✓ ✓ ✓ ✓ ✓ ✕ ✓
AI Coaching ✓ ✓ ✓ ✓ ✓ ✓ ✕ ✓
Forecasting ✓ ✓ ✕ ✓ ✓ ✕ ✕ ✓

Compared on public pricing, vendor documentation, and verified G2 and Capterra reviews by . Pricing as of June 2026; confirm current pricing with each vendor. Last verified August 2026.

Airspeed by the numbers

8 hrs saved per rep, per week
<2 mo payback
100% rep adoption

When Gong is still the better pick

  • Brand recognition decides your procurement, and you want the name with the largest install base in the category
  • You want conversation intelligence and outbound engagement (Gong Engage) from one vendor
  • You have the RevOps capacity to configure Gong's agents and field mapping, and a tier that includes them

Frequently asked questions

What is the best alternative to Gong?

For mid-market teams that want execution automation, Airspeed is the strongest alternative. For enterprise forecasting, Clari fits better. For budget-conscious teams, Avoma or Fireflies cover the basics at lower price points.

Why has Gong gotten more expensive?

Gong is quote-only, and procurement and market data (August 2026) put its base tier at ~$1,300-1,600/user/yr plus platform fees, on a 15-seat minimum, so about $21,000-28,500/year to start. It now bundles its Engage (sales engagement) and Forecast modules into higher tiers, which pushed effective per-seat pricing from roughly ~$1,920/user/yr in 2023 to a publicly reported ~$2,400-3,000/user/yr on bundled tiers in 2026. On top of that, implementation commonly runs $15,000-$65,000. A November 2025 secondary sale reportedly valued Gong at about $4.5B, down from a $7.25B primary valuation: a sign of broader repricing across the category.

When is Gong still the better choice?

Gong is the stronger pick in a few cases: when brand recognition decides your procurement, when you want conversation intelligence and outbound engagement (Gong Engage) from one vendor, or when you only need keyword spotting, a yes/no flag for whether a phrase came up, rather than LLMs that read the whole conversation and turn it into structured deal data. For most mid-market teams that want faster execution and automatic CRM action, Airspeed fits better.

Can I switch from Gong to Airspeed?

Yes. The migration takes days. Airspeed can ingest historical call recordings and your team can run both platforms in parallel during the transition.

What does Gong do that alternatives do not?

Gong has a long-established forecasting suite (Revenue Graph), the largest proprietary call benchmark database (Gong Labs), and built-in sales engagement via Gong Engage. These are genuine differentiators for enterprise revenue operations.

Which Gong alternative has the best CRM integration?

Airspeed offers the deepest CRM integration with dynamic custom field mapping that automatically writes qualification data, summaries, and action items to your HubSpot or Salesforce fields after every call, with integrations for all other major CRMs.

Are there free Gong alternatives?

Fathom offers free call recording for individuals, and Fireflies has a free tier with basic transcription. Neither gives you the deal intelligence, coaching, or CRM automation that paid platforms like Airspeed do.

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Airspeed MCP

Ask Claude or ChatGPT about any deal

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